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Gipsy Hill Brewing Company

May 21, 2019

PR & Communications Manager


News

PR & Comms Manager:

Coordinate and manage all print, digital and promotion initiatives, including writing and posting of content across all social/digital channels and the Gipsy Hill website.

Social Media:

  • Implement and oversee social media & digital analytics reporting, using results to identify trends and key insights to help improve Gipsy Hill’s digital strategy
  • Research and recommend ideas, tactics, and emerging social trends to formulate new strategies for Gipsy Hill’s communication platforms
  • Oversee all company responses on digital channels, ensuring prompt response, even tone, and informational accuracy
  • Manage the development and execution of all social media calendars by working cross-functionally with CEO, Sales, Marketing & Events, Production, and Bar Company to ensure key updates and upcoming events are incorporated

Labels, Keg badges and other new beer:

  • Work with CEO and production to generate creative copy for new beer labels and descriptions, as well as new product descriptions
  • Organise the orders of new labels, keg badges and other time-sensitive beer release items.

Newsletters:

  • Create and oversee the distribution of email newsletters for Gipsy Hill and all affiliated email lists

Website:

  • Oversee the evolution of Gipsy Hill web properties

Public Relations:

  • Create and manage PR efforts, including press releases, media outreach, interviews, product placement opportunities, and product reviews

Recruitment:

  • Collaborate with HR on creating recruiting materials

Sales Events:

  • Work with Sales Team on direct account, wholesaler and exporter POS, & merchandise

Marketing Materials:

  • Proofread copy and various marketing materials that are produced by other Gipsy Hill staff members
  • Work closely with designers on all marketing materials

Ecommerce:

  • Manage the online promotion and release of special beers, in coordination with Special Releases, taproom, and production.

  • If interested please email your CV and cover letter to Info[a]gipsyhillbrewing.com FAO Head of Marketing.